March 2, 2016

// // Leave a Comment

Top 10 Google ranking factors for bloggers

When you start a new blog or website it becomes difficult to achieve a top ranking in google algorithm. The situation is that complex that even a big shot like Microsoft does not get the google ranking for its website for its own products. So the question is what makes the appearance of other blogs in page1 during search. The answer is Google ranking. The ranking in Google is based on many factors which are derived from the different signals and numerous combinations of those signals that Google use to analyze the search engine result page (SERP).

Randomly we all know about the distinct factors which impact the google ranking but in this article I am going to share the factors which you can actually apply to your blog/website to achieve a good google ranking.

1.   Domain age: Domain age is worth its weight in gold. The better the google ranking the aged your domain. If a domain is 3 years old the probability of getting a better google ranking is much higher.

2.   Keyword in domain name: If you have the main keyword in your domain the search engine spiders instantly pick your domain in the search, giving your blog more visibility. So if possible always try to use a primary keyword in your domain name.

3.   Length of the content: Content is the life of any blog so it becomes an integral part of your google ranking. Algorithm works on the lengthy articles which dictates only the message which means a 2000 words article will get better page ranking than a 500 words. The chances will increase by 40%.

4.   Social shares: In the last declaration Google announced that it will use social signals to rank it most viewed or less viewed. These social signals will be derived from Google+, facebook, twitter, instagram, pinterest and so on. So guys, try to get maximum likes, tweets and shares for your post to get a good rank in google search.

5.   Keyword density: From the density I mean the frequency of the words in a particular article. The standard suggests a usage of 3% but it is advisable to use 2% for desired ranking in SERP.

6.   No Duplicate content: Gone are the days to desire ranking on the basis of duplicate content. The content on your blog should be 100% genuine without any duplicates.

7.   W3 validation: We normally reluctant to check if our blog/website site’s HTML/CSS and JavaScript code is valid according to w3 consortium. However, this could be a main factor which may hamper the desired google ranking for your blog. So be on it!

8.    Keyword in H1 & H2 Tags: If a person search something he will definitely first click on the one article which has keyword of his interest in the article’ heading. Similarly, the spiders like the ease to find the keyword in the heading bringing in the top of the searches. Therefore it is imperative to have headings which describe the article.

9.   Era of images and videos: Images and videos not only provide better visualization but also help to spread your article through social shares. At the same time do inclined on the quality of content.

10.   Website speed and mobile-optimization: These days’ people are not patient to wait eagerly for a blog or website to open on their systems. It is prudent that your blog/website should open in 2 seconds with an appropriate view in the mobile as well. As reported 70% of people uses mobile platform to use internet. Moreover the SERP will count on those blogs only which are instantly available and provide relevant information.

Google aims to rationalize its customer judgment journey. They are only focused to deliver what their clients want in the most appropriate way. It just wants to add more value to its SEO ground which is mostly acceptable on the ethics part.



Post a Comment